Brand Strategy

Today’s media brands face huge challenges. With incisive thinking and a deep understanding of media, we can help you carve out a distinctive brand personality, a clear and desirable value proposition and powerful market positioning.

We aim to drive the right audiences to your content by increasing stickiness, connecting with viewers and growing revenue through higher market share and subscription.

Our consultancy service, led by an award-winning experienced team, specialises in commissioned and stakeholder research, workshops and audience analysis to create brand strategies that inform and inspire memorable brands and identities. We can also advise on the best way to benchmark and measure a brand’s success.

With a background in TV brand identity and promotions, Red Bee Media is well placed to provide insight not just for broadcasters but for a variety of brands seeking to develop media content strategies to position themselves in a multi-platform world.

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