Managed Service: From Production to Distribution

Red Bee has a long standing relationship with TV4. In 2009, TV4 selected Red Bee to manage their technical operations end-to-end. In addition, Red Bee and TV4 established a joint technology and business development forum, where the two companies evaluate new business opportunities

The Challenge

Increase efficiency and synergy

  • Increase financial efficiency
  • Increase technical efficiency to meet challenges in the broadcast domain and develop new services
  • Be more flexible in adding or removing services
  • Focus on core business content production and acquisition and advertising

The Solution

Business partnership and new services

  • Set up a managed service agreement for 10 channels (+ live streams and regions), covering:
    • Media management of 20,000 assets per year and 8,500 hours of subtitling per year
    • Post Production
    • MCR (Master Control Room)
    • Playout
    • Studio and news desk facilitation
    • Metadata for EPG
    • OTT platform with DRM, Monitoring
  • Establish a strategic technology and business partnership to evaluate future services

The Results

Transformed from 90% tape to 90% file

  • CAPEX and OPEX are reduced
  • New services are enabled, including:
    • Regionalization services (90 editions)
    • Live online broadcast of all TV channels to web and mobile devices
    • Encoding service for live events for online PPV services
    • Transformation from tape to file
  • Performance measurement is introduced using SLAs and KPIs