With the ripper Aussie soap a regular player in Five’s schedule, the client was after a more engrossing experience for the programme’s website. Our job: to make the site more attractive, interactive and easy to use.
Boost traffic to the show’s website by making it a more engrossing and interactive user experience. Throughout the design process we had to manage multiple stakeholders in Germany, the UK and Australia.
We combined a strong interactive concept (based on gossip and conversation) with robust video on demand functionality. We employed complex Drupal CMS integration with the Brightcove videoplayer.
The site was delivered on time and on budget and traffic has substantially increased.