A major investment in the next generation unified cloud media management.

Red Bee Media is introducing Nucleus – a next generation Media Management Platform based on unified hybrid cloud technology, supporting consistent and location-independent media management services for broadcasters and content providers. As an evolution of the company’s existing Media Management Platform CMPP, Nucleus is currently serving leading broadcasters such as BBC Creative, with a few new customers onboarding now. Nucleus will be showcased at IBC 2018 in Amsterdam on the Red Bee Media stand and marks a major investment in delivering agile and flexible Media Management Services.

"This is a major investment from Red Bee Media to further enhance our first-generation multi-tenant platform. With Nucleus we can cater to all media management needs, and in today’s world of content reversion and distribution to multiple publishing points, we offer high flexibility, fast onboarding and a range of competitive commercial models. ”

Steve Nylund CEO, Red Bee Media

At IBC 2018 Red Bee Media is showcasing the Nucleus Services Portfolio, which includes availability of on-demand Cloud Transcoding, Auto QC services, DRM Encryption and integration with 50+ VOD/Linear publishing points.

The Nucleus Platform will underpin Red Bee Media Management Services – supporting the delivery of managed services in Media & Asset Management, Secure Storage & Archiving, Media & Metadata Enrichment VOD/Linear Content Aggregation, Content Encryption and Content Editing. With quick onboarding and consumption based monthly pricing, the users will have access to a range of content lifecycle services, as modular or end-to-end packages.

With the evolution of Nucleus and the introduction of hybrid cloud technology, the platform will bring greater flexibility to operations, cost control and system resilience, leveraging public cloud elasticity and scalability. The platform supports third-party services via a powerful open architecture.

"In a global content driven market, Nucleus provides a unified platform to prepare, manage and deliver assets at any time, in any format to any location. Nucleus provides Red Bee Media and our customers access to their content and full visibility of media tasks and workflows around the clock. In addition, our API’s allow for full integration between us and our customers.”

Daryl Blair Strategic Product Manager, Media Management

The platform Nucleus is based upon has been used to provide media management services to broadcasters since 2015 – including BBC Creative. For BBC Creative, Nucleus today provides cloud-based archive of finished promos with accessible browse versions and the ability to retrieve and manage content. Finished promos are automatically distributed to BBC end points under Nucleus workflow control.

"Nucleus provides a number of key services for BBC Creative – it enables us to browse media from any BBC location, and provides the management tools for delivery of assets to multiple destinations.”

Mandy Combes Head of Operations , BBC Creative.


  • More than 3 million assets processed per annum for some of the world’s biggest media brands
  • Fully Integrated services from multiple industry leading suppliers
  • Hybrid Media Management Cloud
  • DPP Accredited
  • Industry recognised security standards
  • 60 Petabytes of available storage
  • Cloud transcoding using a variety of industry brands
  • API Integration
  • Fully integrated into Red Bee Media services portfolio including access, post, VOD/OTT & linear playout
  • Media Management services available across 10 Global Networked Hubs

About Red Bee

Red Bee Media is the leading global media services partner for innovation and growth. Every day, millions of people across the globe discover, enjoy and engage with content prepared, managed, broadcast and streamed using Red Bee’s services. The company empowers some of the world’s strongest media brands, broadcasters and content owners to instantly connect with audiences anywhere at any time. Headquartered in London, with 2300 media experts in Europe, the Middle East, Asia Pacific and North America, Red Bee provides innovative solutions across the entire content delivery chain including Playout, OTT, Distribution, MCR, Media Management, Access Services, Content Discovery, and Post-Production. 



For press enquiries, please contact:
Gabija Jonsson
Head of Communications, Red Bee Media